Supermom Business

Supermom Business is the commercial arm of the Supermom parenting community, incorporated in Singapore in 2019 and headquartered at MidView City on Sin Ming Lane. It operates a data and technology platform backed by around ten million Southeast Asian mothers, connecting brands with parents through AI-driven precision targeting. Its services span lifecycle marketing that follows parents through pregnancy and child development stages, demand generation, crowd intelligence and consumer insights drawn from community data, influencer activation and community engagement programmes. The business works extensively with fast-moving consumer goods brands and maintains an office in Jakarta, Indonesia.

• Lifecycle Marketing
• Demand Generation
• Influencer Activation
• Community Engagement

Supermom Business was founded in 2019.

Headquarters: Singapore 573970